Beau

[the painting about our startup]

oil on linen canvas 100x81 cm 40x32 inch

The Idea:

Behind our startup Beau, beyond the lines of code and polished interface, there's us - founders with hopes, doubts, dreams, and determination. I wanted to capture that raw human essence that powers our technology forward.

Creative Challenge:

While people interact with Beau's technology every day, few see the humans behind the interface - our late-night ideation sessions, our shared vision, our personal investment in every feature. I wanted to reveal that lesser-known side: the founders who pour their hearts into lines of code, the dreamers behind the digital experience. Our challenge was to show that technology isn't just built, it's dreamed up by people just like you.

Execution:

Taking Beau's signature colors and design elements, I let them flow organically across the canvas like emotions flowing through our startup journey. Each brushstroke represents a moment where our humanity shaped our technology - late night brainstorms, breakthrough celebrations, shared uncertainties. It's us, the founders, painted into the very DNA of what we've built, reminding everyone that at the core of every digital innovation stands a human spirit, dreaming of making an impact

oil on linen canvas 100x81 cm 40x32 inch

Solo exhibition at the CICA Contemporary Art Museum in  Gimpo-si, Seoul, South Korea